Fenomena Hoax dalam Iklan di Media Sosial Perspektif Etika Bisnis Islam

Abstract

This paper deals with the phenomenon of hoaxes in ads on social media perceptions of islamic business ethics. The hoaxes in social media ads are false information of products circulating on social media. The hoaxes in advertisements on social media on this paper have three types based on current hoaxes: illegal goods, cold influence thefts and breaking social media accounts. Of the three forms it analyzed with five principles in the business ethics. As far as the three types of hoaxes are known, none of which contain the five elements of the ethical principle of business. This type of study employs qualitative methods that focus on library studies.